bad advert campaign

I’ve been going to Oxford St. lately and one of these days I saw this really weird gorilla advertising tuning and waxing. I thought it was a quite aggressive and somehow ingenuous marketing move. I could imagine the shop owner thinking: “I do waxing and tuning, why shouldn’t I put a man dressed as a hairy and black gorilla on Oxford Street? It will call attention! I’m such a genius!”. On the next day, some one of course haven’t liked the joke and called the police. But on the third day, there he was taking photos with people.

Well, from that I learned the lesson, “Forget everything you learned on the adversing school!”